This fits when
The team knows it needs video but has not agreed on what the audience should understand, feel, or do after watching.
Tell the story on film.
Concept, art direction, and script from 8gnc. Production and edit from Chi-Quynh Nguyen. One story, from the first treatment to the final cut.
Selected films with Produced by Chi
Scope and fit
What changes
Every shot carries one story instead of becoming a collection of footage looking for a point.
What you receive
The agreed concept, script, art direction, production, edit, and cutdowns, with responsibilities named before the shoot.
What we need from you
The audience, the decision the film should support, available people and locations, usage needs, and approval at each production gate.
Chi-Quynh Nguyen
Producer & Editor — Produced by Chi
Dallas-based producer and editor who treats brand films like narratives, not deliverables. Intentional framing, a raw aesthetic, and a reel that runs from Ferrari and Lamborghini to the work he ships with us. He produces and cuts; we direct the story. One team, one point of view.
The film has to carry the change.
Agree on what the audience should understand before planning the shots. The main film and its shorter edits need to carry that same idea.
Narrative
The strategic argument, written for motion rather than a deck.
Hero film
The central expression for launch, sales, recruiting, or investor context.
Cut system
Short-form, vertical, silent, social, and site edits planned from the same production.
What the work can include.
Brand Films & Commercials
The hero piece. Concept, art direction, and script from us; cinematic production and edit from Chi. A film that carries the story, not just the product.
Social & Short-Form
Vertical series, reels, and shorts shaped for the pace of the feed.
Cinematic Editing & Post
Pacing, color, and sound that make footage feel intentional. The edit is where a good shoot becomes a brand film.
Motion & Animation
Logo systems in motion, kinetic type, and animated explainers that make the abstract land.
Generative AI Filmmaking
AI-assisted shots and VFX extend what the production can make. Every generated element is still directed and reviewed by a person.
Creative Direction
One point of view from storyboard to final cut, so every frame is on-brand and the whole thing reads as one piece.
Chi's reel spans global automotive and enterprise brands and the work he ships with us.
FerrariLamborghiniBMWAudiCiscoMeraki Head SpaEyeQTactical Fleet
one team, one point of view
01
Strategy & concept
We start from the brand position and the story it needs to tell, then build the concept the film hangs on.
02
Art direction & script
Storyboards, look, and copy — the creative direction that keeps every frame on-brand. This is the 8gnc half.
03
Production & edit
Chi shoots, cuts, colors, and scores it. Cinematic production and post, from a producer who treats it as a film.
04
Ship & compound
One hero film or an ongoing series that feeds the site and the feed. The work keeps earning after the wrap.
Questions
Do you produce video in-house?
We lead concept, art direction, and script. Our long-standing Dallas partner Chi-Quynh Nguyen handles production and edit. The work stays under one point of view from start to finish.
What kinds of video do you make?
Brand films and commercials, social and short-form series, cinematic editing and post, motion and animation, and AI-assisted filmmaking. From a single hero film to an ongoing content engine.
Can you do AI-generated video?
Yes. We use generative tools when they serve the treatment, then direct and review every generated element as part of the same production.
Working with us on a brand or website? See the full service ladder →
If the story does not move,the camera will not save it.
Start with the thing the audience should feel or understand. The treatment, frames, and production follow from there.